Forrest Marketing Group has re-branded to Forrest Contact

Data Analytics & Contact Centres: The Secret to Understanding Your Customers Better

Data Analytics & Contact Centres: The Secret to Understanding Your Customers Better Research reveals that 80% of Australian consumers expect businesses to personalise their experiences, highlighting the significant role data plays in determining customer satisfaction scores. For modern businesses, data is everything. And what better source of data on your customers than from your contact [...]

The Future of Business Operations: Why Outsourcing to Remote Contact Centres Is the Way to Go

The Future of Business Operations: Why Outsourcing to Remote Contact Centres Is the Way to Go Workplaces are going through a rapid change, mostly driven by technological advancements and altered employee attitudes towards flexibility. Most businesses worldwide are gradually shifting towards remote contact centres. However, this shift comes with both opportunities and challenges. If you [...]

Maximising Your Lead Generation Efforts: Strategies to Boost Sales

Maximising Your Lead Generation Efforts: Strategies to Boost Sales As the market becomes increasingly competitive, generating qualified sales leads is becoming even more important for businesses across all sectors. Despite the differences in industries, most companies face similar challenges in their lead generation journey. To successfully address this, we must understand the specific difficulties and [...]

Navigating Peak Call Periods: Making the Right Choice for Outsourcing Customer Support

Navigating Peak Call Periods: Making the Right Choice for Outsourcing Customer Support Peak call periods mean a lot of challenges for businesses as this is when they often experience a surge in call volumes and customer inquiries. Managing these peak call periods requires careful planning, flexibility and effective allocation of resources, and even then, you [...]

Higher Customer Engagement Rates with Multichannel Solutions at Forrest Contact

Higher Customer Engagement Rates with Multichannel Solutions at Forrest Contact Thanks to rapid digital advancements, customers now expect seamless interactions with businesses across various channels. To meet increasing demands, businesses sometimes need to re-strategise when it comes to providing smooth customer support across all platforms. A decade ago, being able to text a company for [...]

Salto Systems Case Study

“Forrest Contact was SALTO’s most successful marketing program this calendar year, providing us with our highest ROI. We set ambitious cost-per-lead targets and FMG successfully came in well under them. Forrest Contact delivered qualified leads to our sales team via in-calendar appointments. The Forrest Contact telemarketers took the time to thoroughly understand SALTO’s complex product [...]

Overcoming Customer Service Challenges with Forrest Contact

Overcoming Customer Service Challenges with Forrest Contact Delivering consistent customer service is rarely easy. Facing lots of challenges and customer service issues is common when you have a business to run. But what makes a great business stand out from the rest? The ability to overcome these challenges to deliver brand-enhancing service to your customers. [...]

Handling a Crisis: Choosing the Right Contact Centre for Your Business

Handling a Crisis: Choosing the Right Contact Centre for Your Business If your company faced a disaster or a cyber breach today, do you know how you would communicate with your customers and key stakeholders?  Or how you would handle the influx of calls that you would receive? Today's businesses rely heavily on new-age technology [...]

Industry Spotlight: How Different Sectors Benefit from Contact Centre Outsourcing

Industry Spotlight: How Different Sectors Benefit from Contact Centre Outsourcing The use of external contact centres has grown dramatically over recent years, with more and more companies looking to outsource some or all of their customer service operations to external contact centres. The reasons for this are varied but include long/growing call queues (with increasing [...]

Building Customer Loyalty Through Exceptional Contact Centre Services

Building Customer Loyalty Through Exceptional Contact Centre Services In the competitive world of modern-day business, building and maintaining customer loyalty is imperative to long-term success. A crucial element in achieving this goal is providing exceptional customer service, and contact centres can play a central role in helping you in this endeavour. In this blog, we [...]