Forrest Marketing Group has re-branded to Forrest Contact

FMG Success – Insurance Spotlight

FMG insurance industry case studies

Forrest Contact Success – Insurance Spotlight

Forrest Marketing Group Appointment Setting for Business Insurance

Many businesses struggle to generate the consistent number of good quality sales leads to enable them to achieve their revenue, profit and growth objectives. Insurance is an area we have lots of experience as well as proven results.  We help brokers and firms achieve their sales targets through prospecting and customer engagement activities.

Recently we have worked with 12 major insurance providers and brokers and completed thousands of hours of calls. The focus of our sales agents has been on qualifying prospects, generating leads, appointment setting and customer engagement.

Have a look at what we have achieved for our clients.

Appointment Setting – Business Insurance

Forrest Contact have worked with this insurer for a number of years and so far has completed over 4,000 hours of calls. Our sales agents have pitched their offering to small business owners located in regional and rural regions across Australia.

Our focus has been on identifying businesses with insurance policies due for renewal within the next 4 months, with the aim to generate face to face appointments. So far 2,368 appointments have been booked. In addition, we have built a future pipeline of leads to nurture – those with policies renewing at a later date. The sales opportunities uncovered represent more than $2 million per year in premiums.


Lead Generation – Insurance brokers

Our client is a world leading broker with a focus on insurance and risk programmes for businesses.

Forrest Contact was approached to assist with a lead generation campaign to book face-to-face appointments for their sales team to discuss business risks.

As a result of the success of the initial lead generation campaign, Forrest Contact has continued working on lead generation activities. Additionally, we have partnered on lead nurturing campaigns for this client where our team has updated contact and current policy details for these future prospects.

So far Forrest Contact has competed over 1,300 hours for this client, across various campaigns. During this time we have generated 125 face-to-face appointments. Just as importantly we have updated their database records with accurate, up-to-date information.


Appointment Setting – Agricultural Insurance

Forrest Contact was approached to partner on an appointment setting campaign with an insurance provider with a long history of representing and assisting the farming and agricultural industry.

In this case, our client was looking for telephone appointments, and the campaign generated 222 appointments.


Lead Generation – General Insurance Broker

One of the largest general insurance broker networks in Australia and New Zealand approached Forrest Contact following a referral from existing Forrest Contact client. With offices all over Australia and New Zealand, this new client signed up for a lead generation campaign.


Hear what our customers have to say

‘As a business, we were keen to engage with a telemarketing company to enable us to improve our new business growth strategies. Forrest Contact was a perfect fit for us. The team were a delight to work with from the start of the engagement. Feedback from our clients was extremely positive. And we were pleasantly surprised with their communication with Forrest Contact.

We are experiencing excellent conversion rates of the appointments provided by Forrest Contact. Approximately 30% of those quoted are converting to new business. We are also experiencing higher average premium through the great personal touch delivered by Forrest Contact’

– Elders Insurance


‘Forrest Contact have arranged their team to provide outbound telephone marketing to prospective clients, introducing our company and its services. We all believed we were capable of doing this ourselves “given the time”. However, the results have astounded us, and highlighted that Forrest Contact’s results are far beyond what we might have assumed we could do.  They have represented our company professionally, enhanced our reputation and made it easy for us to begin contacting our new leads. I can’t praise the team enough.’

– Ferme Insurance